Our proprietary Radial network supports a wide range of standardized ad formats including posters, billboards, video, audio and even 3D geometry, served dynamically into the increasingly photorealistic virtual worlds of videogaming including the PLAYSTATION®3.

• It’s targeted: you control the audience profile, the timing and the territory.

• It’s dynamic: you can update and adapt campaigns in real time (try doing that with your next outdoor campaign!).

• It’s aggregated: you plan your campaign around the audience. That’s why market leading brands who want to stay that way are turning to our in-game advertising network to substitute or supplement their traditional media activity.
  
  Our network already includes over 100 of the world's leading game titles,    aggregating  platforms including PLAYSTATION®3, PC and online, and reaching the most valuable demographics whilst they are at their most engaged.